EURO Unveils 2026 Strategy, Focusing on Luxury Brands and UHNWI Market Expansion
Euro Creations Public Company (EURO) announced its strategic growth plan for 2026, led by CEO Kevin Gambier. The company aims to continue its growth trajectory through an aggressive business management approach and a strong global brand portfolio, delivering premium lifestyle experiences to customers. The strategy includes launching new luxury brands, organizing product showcases to expand customer base, and targeting the growing Ultra High Net Worth Individual (UHNWI) market. The company will focus on luxury real estate market trends, high-quality products that reflect personal style, and emerging wellness and sustainable luxury trends. Kevin emphasized the company's commitment to efficient cost management and leveraging economies of scale. As part of their brand expansion, EURO recently hosted an art exhibition titled 'Dialogue: A Conversation of Art, Space and Icons' featuring two renowned artists, Somboon Hormthientong and Orachin Jonathan Orachin, showcasing art, design, and lifestyle at their Thonglor showroom.