Baby And Mom Highlights New Trend: Couples Prioritizing Pre-Pregnancy Preparation

Baby And Mom executives emphasize that infertility is becoming an increasingly significant challenge in Thai society, with declining birth rates resulting from various social and lifestyle factors. These include later marriages, higher parental ages, fast-paced lifestyles, family economic pressures, stress, and changing health behaviors. These factors directly impact fertility for both men and women, making pre-pregnancy knowledge more crucial than ever. Preparation is no longer just an option but has become a fundamental aspect of family planning in the modern era. Nurse Goy Natcha Loychoosak, a science teacher and founder of the BabyAndMom.co.th pregnancy preparation knowledge center, revealed that through nine years of experience, they discovered limited initial information sources for fertility-challenged individuals. This lack of knowledge often results in multiple medical treatment cycles and substantial financial burdens. Treatment costs for fertility issues range from 10,000-50,000 baht for IUI to 100,000-400,000 baht for ICSI (test-tube baby) procedures. The absence of comprehensive preparation knowledge not only affects pregnancy chances but also increases treatment costs and impacts family economic stability. BabyAndMom.co.th serves as a central knowledge hub, connecting scientific information with real-life healthcare. They provide comprehensive content covering pre-pregnancy body preparation, ovulation planning, nutrition for those with fertility challenges, and medical treatment preparation. The platform also offers multiple educational programs, including: - "One Day I'll Be a Mom" series with over 176 episodes - "Teacher Goy Meets Doctor" program explaining medical and scientific information - "Research Talk" series analyzing international fertility and women's health research Company CEO Rueangsak Loychoosak noted that their nine-year effort to disseminate pre-pregnancy preparation knowledge has been continuously successful, helping couples better understand and prepare for their fertility journey.