Thailand Launches FTA Push to Transform SMEs Into Smart Traders
Thailand launched a new program to help small and medium enterprises capitalize on free trade agreements, targeting key markets including India, Switzerland, and Norway with the goal of generating over 1 billion baht in additional export va
Arada Fuengtong, director-general of the Department of Foreign Trade, unveiled the 'Boost up SMEs to FTA Markets' program on July 2, a collaborative effort with the Office of Small and Medium Enterprises Promotion. The initiative aims to strengthen Thai SME capabilities and maximize benefits from free trade agreements amid volatile global trade conditions. Funded by OSMEP's development fund, the program focuses on transforming Thai entrepreneurs into 'Smart Traders' who understand complex regulations and leverage FTAs for competitive advantage. The strategy targets three high-potential markets: India, Switzerland, and Norway, which show increasing demand for Thai products. The Department aims to generate over 1 billion baht in export value through FTA utilization. Thailand currently has 14 active FTAs covering 18 countries, with three additional agreements (Thailand-EFTA, Thailand-Sri Lanka, and Thailand-Bhutan) expected to take effect by 2027, bringing the total to 17 FTAs covering 24 countries. Arada emphasized that the modern trade era leaves no room for stagnation and called on businesses to transform into Smart Traders capable of reducing costs and gaining competitive advantages through FTA benefits. The launch event featured special addresses, panel discussions with leading experts, and parallel activities offering in-depth consultations and program enrollment for participating entrepreneurs.
