Eastern Lanna Fashion Showcase Brings 84 Designs to Bangkok
Eighty-four fashion designers from eastern Lanna provinces showcase traditional textiles and modern designs at Bangkok's ICONSIAM from August 10–14, 2026, featuring a fashion show with celebrity guest Pancake Khemanij.
The SIRIN LANNA: Modern Heritage Fashion 2026 event will showcase design products and market testing under an integrated trade and investment initiative by the Upper Northern Region Group 2. Fashion works from four eastern Lanna provinces—Chiang Rai, Phayao, Phrae, and Nan—will be displayed and sold live from August 10–14, 2026, from 1 PM to 9 PM at River Park, G Floor, ICONSIAM.
The event features over 84 prototype products including jewelry, woven fabrics, and traditional Lanna textiles created by 84 entrepreneurs and designers who have completed design training and value-addition development based on local identity throughout the project. More than 42 brands will operate retail spaces for consumers to browse and purchase.
The main highlight is the opening ceremony on Monday, August 10, 2026, from 5:30 PM to 8 PM, featuring a special Mini Fashion Show showcasing 42 collections from eastern Lanna entrepreneurs. The event will include a welcoming performance of "Four Colors of Eastern Lanna" costumes and special guest Pancake Khemanij, who will participate in the fashion show.
Throughout the five-day event, there will be a Lanna Exhibition displaying the designers' work, promotional flash sales with special discounts, and daily live music and eastern Lanna cultural performances. Admission is free from August 10–14, 2026, 1 PM to 9 PM at River Park, G Floor, ICONSIAM.