Thai Durian Sales Push in Nanning: Strong Orders from Importers and Snack Manufacturers
Thai durian exporters are securing strong orders from Chinese importers and food manufacturers, with major buyers in Nanning confirming 2025 purchase targets totaling thousands of containers amid expanding market opportunities across centra
The Department of International Trade Promotion is accelerating fruit market expansion, with trade attachés in Nanning actively engaging the Hongxi wholesale fruit market. Thai durian is receiving overwhelming positive responses from importers and confectionery companies. Ms. Sunantha Kangwalkulgij, Director-General of DITP under the Ministry of Commerce, revealed that the department has directed trade promotion office directors stationed in key fruit export target countries to implement Deputy Prime Minister and Commerce Minister Supachee Suttheermphand's policy to accelerate Thai fruit market expansion to accommodate the current fruit harvest season. A recent report from Niti Prathumvong, Director of the DITP office in Nanning, shows successful progress in promoting Thai fruit exports to the Chinese market, particularly Thai durian, with increasing interest from importers in purchasing Thai durian.
The trade attaché reported meetings with Mr. Su Yueyun, President of the Hunan Fruit Association, and Mr. Li Pingfang, Deputy General Manager of the Hongxi Fruit Wholesale Market, revealing that from January to May 2025, 150,000 tons of Thai fruits were imported, including 70,000 tons of durian. Throughout 2024, the Hongxi wholesale market imported 1 million tons of foreign fruits, with Thai fruits comprising 40%, including 180,000 tons of durian, 100,000 tons of longan, and 100,000 tons of mangosteen, coconut, and pomelo.
Meetings with seven major Thai fruit importers in the Hongxi market focused on expanding market opportunities for Thai fruits in central and western China, particularly durian, mangosteen, and coconut. All confirmed their 2025 durian import targets: Fruit Mate (1,000 containers), He Jinsheng Fruit (800 containers), Yunhui Fruit (500 containers), Hunan Ju Hai Xin Trading (1,000 containers), Long Yuan Trading (1,200 containers), Hunan Chang Nong (900 containers), and Sinkin (1,000 containers).
The trade attaché also met with executives from Greenery Fruit, the largest comprehensive fruit supply chain company in Hunan Province with over 1,600 chain stores throughout China, to discuss promoting Thai fruits in Hunan and nearby provinces. The company confirmed a 2025 target of importing 1,000 containers of fresh durian and 30 containers of frozen durian.
Meetings with He Muji Bakery Supply, which manufactures durian-based processed products including crepes, pancakes, mochi, and mooncakes and currently imports approximately 200 containers of frozen durian pulp annually from Thailand, revealed the company's interest in increasing frozen durian imports. DITP will organize trade negotiations for the company and Thai exporters at future opportunities.
Discussions with Busy Ming, a snack distributor operating 25,000 chain stores under the Zhao Yiming Snacks and Busy For You brands across 30 provinces in China, showed the company's plans to increase Thai snack imports. The trade attaché invited the company to participate in THAIFEX-Anuga Asia 2026 to source Thai snack products.
