YUEWEN Launches Lord of Mysteries Event in Bangkok
Chinese entertainment company YUEWEN Group is hosting Bangkok's first major offline event for the fantasy novel "Lord of Mysteries," which has gained 26 million fans worldwide since its 2018 debut.
YUEWEN Group, a global leader in entertainment and online literature, is hosting a historic celebration with 'Lord of Mysteries' fans from around the world in Bangkok. This is the first major offline event in Thailand for this blockbuster fantasy literary IP, reinforcing its rapidly growing popularity across Southeast Asia.
'Lord of Mysteries,' created by platinum-tier author Cuttlefish That Loves Diving from YUEWEN Group, is a landmark work that has propelled Chinese online literature to the global stage. The novel has been translated into more than 10 languages and has amassed a global fanbase of 26 million people. The entertainment universe has expanded to include animation, games, audio dramas, and comics.
The Bangkok event is an exclusive experience that creatively merges the mysterious fantasy world of the Chinese IP with the charm of Thai culture and local art. YUEWEN Group stated that this Bangkok event is a crucial part of a worldwide fan celebration tour, and the company remains committed to organizing offline cultural activities to bridge original Chinese literature IP with new-generation audiences in Thailand and Southeast Asia, while expanding the influence of Chinese creative content globally and deepening cross-border cultural exchange through the power of literature.