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Tourism

Assoc. Prof. Dr. Pornpisun Reveals the Success Behind Hospitality & Leisure Management at Phuket University

Phuket University's Hospitality & Leisure Management program has earned international recognition and is advancing toward a global TOP100 ranking by 2026, according to Assoc. Prof. Dr. Pornpisun Promsivapallab, the faculty's dean. The achie

Assoc. Prof. Dr. Pornpisun Reveals the Success Behind Hospitality & Leisure Management at Phuket University
8 May Khaosod

Assoc. Prof. Dr. Pornpisun Promsivapallab, Dean of the Faculty of Hospitality and Tourism at Phuket University, reveals the behind-the-scenes story of the faculty's success, which represents both pride and responsibility as the Hospitality & Leisure Management program earns international recognition and advances toward the global TOP100 ranking by 2026.

Dr. Pornpisun emphasized, "I want to stress that this success doesn't come from any single individual's efforts, but rather from the collective commitment of all stakeholders—the university, administrators, faculty, staff, students, alumni, industry partners, and both domestic and international collaborators. This represents both our pride and our responsibility. Now that we've achieved global recognition, the most important thing is to maintain these standards and continue developing them without pause."

This achievement marks tremendous pride for the Faculty of Hospitality and Tourism at Songkhla Nakharin University's Phuket campus, as it clearly reflects that the faculty's continuous quality development across all dimensions has gained concrete international recognition. For the faculty, this success means achieving academic quality recognition from the academic community both domestically and internationally, as well as recognition for graduate quality from the hospitality and tourism industry—something the faculty is immensely proud of because it has consistently emphasized both academic excellence and graduates' practical workplace readiness.

The faculty has also demonstrated its ability to develop internationalization and international-standard quality across all organizational aspects, including curricula, teaching and learning, research, faculty development, collaborative networks, and academic contributions to international platforms. At the national level, this achievement shows that Thailand possesses not only strong tourism and service resources but also the potential to develop educational institutions capable of producing high-quality human resources, generating knowledge, and elevating Thailand's tourism and service industry standards to international recognition.

Key factors enabling the faculty to achieve world-class recognition include systematic and continuous quality development across multiple dimensions. Starting with a clear vision toward international standards in academia, professionalism, and industry linkages, the faculty has seriously prioritized faculty development, research, and academic work by integrating research-derived knowledge, international experience, and industry collaboration into modern, practical teaching. The faculty has implemented high-impact international projects, achieved international curriculum accreditations such as TEDQUAL and AUN-QA, and promoted faculty development in academic competencies and international teaching standards like UKPSF.

Another crucial factor is creating genuine internationalization through diverse students and faculty, exchange programs, Double Degree Programs, invitations for world-class visiting professors, and positioning the faculty as a Hub of Global Experts in Hospitality and Tourism. Simultaneously, the faculty maintains strong collaboration with businesses and the tourism and service industry, ensuring curricula and teaching align with current industry needs.

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