BE aLife Campaign Expands to Include Athletes Aged 50+

The BE aLife: Move Out Loud campaign continues to build a health-focused community, attracting over 1,000 participants. Following the inaugural competition on Saturday, August 8, 2025, the second week of racing took place on Saturday, August 15, 2025, at Skytrack on the 4th floor of True Digital Park, filled with energy and excitement. The campaign operates under the concept "You don't need to be superhuman to join the fun."

A key feature of week 2 is the addition of an age 50-plus category, continuing through week 3 to give fitness enthusiasts across all age groups the opportunity to exercise, push their limits, and demonstrate that age is not an obstacle to fitness.

The event atmosphere was vibrant, drawing office workers, friend groups, fitness beginners, and competitive athletes, all cheering and supporting one another throughout the competition. The competition highlights involve alternating between two main zones: The RUN, a running challenge on the Skytrack sky runway covering 540 meters per lap, and The FIT CHALLENGE 5, comprising five intense stations: SkiErg, Rowing, Kettlebell Swing, Sandbag Lunges, and Dumbbell Thruster.

Participants alternate between running and completing tasks at each station for five rounds, covering a total distance of 2.7 kilometers before winners are determined by combined score. The event welcomes both individual and two-person team entries, including male, female, mixed, and LGBTQ+ teams, reflecting an inclusive and welcoming competition.

Dr. Jirapong Pibathanapiwongse, Chairman and Executive Director of True Digital Park, stated the vision: "Our main goal is to make True Digital Park more than just a workspace—it should be a community that addresses the lifestyle needs of modern people across all dimensions, especially health. We launched the BE aLife: Move Out Loud campaign to transform this space into an adult playground where everyone can enjoy exercise as sportainment. With our fully prepared facilities, including the Skytrack zone and main activity area, we can seamlessly host these competitions and welcome everyone to build a strong, sustainable fitness community."

Dr. Jirapong also highlighted week 2's special feature: "In weeks 2 and 3, we are delighted to introduce a competition category for those aged 50 and above, demonstrating that our Functional Fitness Racing is not an excessively demanding activity. With proper training and preparation, anyone at any life stage can participate, have fun, and take home inspiration."

Following the intensive workouts, True Digital Park provides the Glass Pavilion, located in the outdoor garden area on the 4th floor's west side, as a peaceful retreat where participants can relax and recover after the competition.

The BE aLife: Move Out Loud campaign has completed two weeks of competition with two more scheduled for August 22 and 29, 2025, at Skytrack on the 4th floor of True Digital Park. Participants are invited to join, push their limits, and enjoy the experience.