King Power Opens Passage of Collections Flagship Store

King Power Rangsit has opened its first multi-brand store, The Passage of Collections, on Level 1, featuring seven world brands and inviting shoppers to browse fashion, apparel, bags, jewelry, and footwear that can be mixed and matched in any style every day.

The King Power group unveiled The Passage of Collections as a premier fashion shopping destination welcoming Thai fans and tourists worldwide to experience seamlessly integrated fashion design connected with lifestyle. It brings together iconic legendary brands and trending names with diverse items that complete any look beyond what was possible before.

The Passage of Collections is a fashion space for everyday wear, designed perfectly for modern lifestyles without following seasonal trends, moving beyond traditional luxury to blend diverse contemporary fashion spanning luxury, streetwear, and genderless styles. Customers can enjoy mixing and matching pieces daily using the key concept "Everything Wear" from global brands including Alexander McQueen, Courrèges, Jacquemus, Marni, MM6, The Row, and Vivienne Westwood, allowing shoppers to express their identity, taste, and personal style freely.

Inside the curved retail space with surrounding clear glass, warm-toned wooden walls, and graduated golden lighting along the ceiling that guides the eye to brand logos etched in glass, various brands are arranged rhythmically on wooden shelves displaying bags, shoes, and jewelry in a curated gallery-like setting. The Passage of Collections is not merely a designer brand showroom but a space where customers select pieces that truly fit themselves and can wear with joy. The seven highlighted brands each offer distinct appeal: Alexander McQueen, a British luxury brand blending dark romanticism with haute couture craftsmanship, known globally for its iconic skull motif; Courrèges, founded in Paris by André and Coqueline Courrèges and a legendary 1960s fashion house that sparked the Space Age trend and revolutionized women's fashion with futuristic silhouettes and geometric cutting; Jacquemus, a French brand with minimalist style infused with playfulness, expressed through asymmetrical silhouettes and unconventional tailoring in warm tones reflecting Mediterranean charm, guaranteed by its signature mini bag Le Chiquito; Marni Meryll Rogge, which reinterprets its recognizable identity inspired by the Prealps surrounding Milan, blending mountain climber chic with refined tailoring and hit items like Fussbett shoes and Trunk bags; MM6, a contemporary fashion brand distinguished by innovative clothing merging creative and playful thinking, breaking conventional boundaries through conceptual design and unique fabric techniques in an all-gender style that unlocks identity without limits; The Row, an American luxury brand founded by Mary-Kate and Ashley Olsen, showcasing quiet luxury through simple, serene lines and shapes that emphasize restrained elegance; and Vivienne Westwood, representing punk spirit and rebellious design.