VCT Pacific Kickoff 2027 Returns to Bangkok

Jake Sin, Head of VALORANT Esports for Asia-Pacific, gave an interview to Khaosod Esport regarding the VCT Pacific Kickoff, the region's first major tournament of 2027, scheduled in Thailand from January 14 to February 7. Thailand previously hosted major events like Masters Bangkok in 2025 and the secondary tournament VCT Ascension Pacific in 2026. Sin recently discussed the background and expectations for Thailand hosting another key Pacific tournament that will qualify teams for Masters Seoul.

"We are thrilled to have selected Bangkok as the venue for the first event of 2027. We already know Thailand has a huge VALORANT community and excellent esports fans. Thai fans are truly wonderful to us."

"In fact, this year we set a new viewership record in Thailand, and we know the fanbase continues to grow. We are excited to return the favor by bringing VCT Pacific to Bangkok."

"This certainly isn't the first tournament we've organized in Thailand, so I think this will help us go deeper into local authenticity — traditions, history — because when you visit a new place for the first time, there are clear cultural aspects you must check. But when you know you're returning to the same location, you can truly feel: this is Thailand, this is Bangkok. That's why we're excited to dive deeper into local brands, culture, collaborations, and create an even more authentic experience."

During Masters Bangkok 2025, VALORANT generated buzz with a collaboration with the famous Thai inhaler brand Hong Thong. Jake commented on potential collaborations for Kickoff:

"Exactly. Thailand has so much to explore — food, drinks, fashion, culture, music. Hong Thong was fantastic. We want to go out and explore everything around us so it feels like we're truly touching the local culture and scent."