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National

Whoscall Launches Green Checkmark To Restore Business Trust

Whoscall launches a green checkmark verification system to help Thai businesses restore consumer trust and increase call pickup rates, addressing a crisis where over 40% of Thais reject unknown numbers. The new service includes branded call

Whoscall Launches Green Checkmark To Restore Business Trust
7 Jul Khaosod

Whoscall, a TrustTech application by Goglook (Thailand), has launched "Whoscall Verified Number" featuring a green checkmark that verifies company identity and increases consumer confidence. The service transforms rejected calls into trusted communications, helping businesses recover lost sales in an era when over 40% of Thais refuse to answer unfamiliar numbers, creating a digital trust crisis that severely impacts Thailand's business sector.

Manavoo Joo, CEO of Goglook (Thailand), explained that fraudsters have made Thais reluctant to answer unknown numbers, affecting legitimate businesses as well. "Whoscall's green checkmark restores trust between brands and customers, reduces missed business opportunities, and drives sustainable growth for Thai businesses," he said.

The crisis is stark: statistics show Thai consumers reject unknown numbers at a rate of 40.1%. Savitree Chaisutti, head of business development at Goglook (Thailand), noted that this figure reflects massive lost commercial opportunities that the new service aims to address.

Whoscall Verified Number Pro introduces three new features for sales, marketing, and customer service teams:

**Brand Banner**: Displays ads on the caller ID screen with a clear "reason for calling," such as "approval notification" or "delivery confirmation," reducing hesitation and immediately increasing call pickup rates.

**Quick Reply Service**: When customers miss or end a call, a quick reply button appears on-screen, allowing instant connection to LINE, Facebook Messenger, or the company's chatbot, reducing dropped calls and enabling timely deal closure.

**Survey**: Immediately after a call ends, businesses can send short surveys directly to customers' screens, including 1-5 star ratings, yes/no questions, or links to promotional websites, enabling brands to collect data and measure results instantly at no additional cost.

Whoscall has also launched a new advertising campaign using fictional characters to illustrate the digital trust crisis, highlighting how even quality sales leads result in zero conversions when customers refuse to answer calls. The campaign presents Whoscall Verified Number as an intelligent solution to transform rejected calls into trusted connections.

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