True Corporation Launches Alpha Internship 2026 Program
True Corporation concluded its eight-week Alpha Internship Program 2026 with five teams pitching AI-powered solutions, with the winning team "True Tung Tung Sa-Hure" presenting an AI tool for restaurant management optimization.
Bangkok, August 3, 2026 – True Corporation, led by CEO Sigvege Brekke, held the Final Pitching Day for the True Alpha Internship Program 2026 at True Digital Park's Center of Excellence. Five student teams from domestic and international institutions presented innovative solutions applying AI and digital technology to tackle real business challenges after completing an intensive eight-week program working with mentors, technology experts, and business teams. The champion team, "True Tung Tung Sa-Hure," won with their project "Cool Kit," which uses AI to help restaurant owners manage operations more efficiently and increase profitability.
Srintra Wongsupuklak, Head of Human Resources at True Corporation, stated that the program goes beyond traditional internships to prepare the next generation for the AI-driven workplace by teaching them to solve real business problems, understand customer needs, design solutions, apply AI to business use cases, and build working prototypes. She emphasized that innovation requires both good technology and real business results, positioning True Alpha as a critical mechanism for developing future workforce with skills in AI, business understanding, critical thinking, and adaptability.
Ekkarat Panjvinin, Head of Research and Innovation at True Corporation, noted that the five teams demonstrated important capabilities including rapid learning and development, creativity, and ability to apply ideas with real results. He added that the Final Pitching Day marks the beginning, not the end, of pushing these ideas toward practical implementation, with True Corporation ready to support each project appropriately to realize its full potential and strengthen Thailand's competitiveness on the global stage.