Chiang Rai Market Becomes Hub for Thai Tropical Fruit Season

Lan Mueang Market in Chiang Rai province is one of the busiest and most popular shopping destinations, attracting both locals and tourists with its diverse range of goods, local cuisine, and quality agricultural products. The market transcends being merely a place to buy and sell—it authentically reflects the lifestyle and charm of Lanna people.

On July 18–19, 2026, Lan Mueang Market became a key venue for the "Thailand: The Land of Tropical Fruits 2026" campaign, organized by the Department of Internal Trade under the Ministry of Commerce. The initiative aims to promote Thai fruit consumption during peak season while connecting quality produce directly from growers to consumers in the northern region.

During the event, residents and tourists can purchase a wide variety of quality Thai fruits including durian, mangosteen, rambutan, longkong, and seasonal fruits sourced from production areas across the country at competitive prices. Visitors can also participate in the promotional campaign "Smart Shopping, Get Rewards" to maximize value, plus enjoy a special "Golden Minute Fruit Buffet" activity that adds excitement to the event.

These promotional activities serve dual purposes: they energize the market atmosphere and boost consumer spending while implementing the Department of Internal Trade's fruit management strategy. By connecting markets and promoting Thai fruit consumption during periods of high harvest output—particularly as southern durian enters peak production—these sales and marketing efforts expand distribution channels, accelerate the flow of produce directly from orchards to consumers, reduce clustering problems, and create efficient fruit circulation in the market system. This supports stable farmer incomes while delivering value to consumers. For more details and updates, follow the Department of Internal Trade on Facebook (DIT) or call the hotline at 1569.