JTEKT Marks 60 Years With Special Concert Featuring Kento
Japanese automotive parts maker JTEKT celebrated its 60th anniversary at a Bangkok hotel with a special concert featuring singer Kento and performances blending Japanese and Thai cultural elements. The company highlighted its commitment to
Automotive parts giant JTEKT hosted a grand 60th anniversary celebration at the Infinity Ballroom of Pullman King Power Hotel in Bangkok. The event brought together senior executives including Toshiaki Shinya (Senior Executive Officer, JTEKT Corporation), Yoshikazu Morino (President, JTEKT Asia Pacific Co., Ltd.), and Masatsugu Iwaki (President, JTEKT Thailand Co., Ltd.), who opened the ceremony with a traditional Japanese sake barrel-breaking ritual. The company reaffirmed its commitment to its Asia-Pacific production base and announced plans to advance its business alongside artificial intelligence, smart manufacturing, and sustainable innovation in partnership with Thailand's future development.
The highlight of the evening was the appearance of Japanese singer and actor Hiramatsu Kento, who flew in as a cultural ambassador to perform an intimate special concert. Kento greeted fans warmly and delivered a high-energy mini concert featuring his hit songs and dance moves that thrilled the Thai audience. The event also featured a cultural fusion performance blending traditional taiko drums with Thai Sabaad drums, and a energetic mini concert by powerful vocalist Palmmy, making JTEKT Thailand's 60th anniversary celebration a spectacular success that impressed the Thai public.