PSU Launches First Econ Poll on Hat Yai Gastronomy Flood Resilience
Prince of Songkla University has launched the first PSU ECON POLL series, 'Hatyai Gastronomy Reborn,' assessing Hat Yai's gastronomy sector readiness for floods. The event showcased cross-university collaboration and presented survey findings emphasizing the need for holistic post-flood recovery focusing on food economy, supply chains, and tourist confidence. The data will inform policy proposals to build a more resilient Hat Yai.
The launch event was a collaborative effort among internal PSU units, including the PSU ECON Think Tank, FED-ECON Research Center, ASEAN Studies Center Dr. Thanat Coman, PSU Broadcast, and GIS South, along with students who conducted field surveys of residents, restaurant operators, and foreign tourists in Hat Yai Municipality and Kho Hong Municipality. The survey results underscore that post-flood recovery must go beyond physical repairs to prioritize restoration of the food economy, food security, entrepreneur supply chains, early warning systems, and tourist confidence, with area-based data serving as a critical tool for setting standards. The initiative aims to use real-world data to analyze the food economy situation, operator adaptation, public and tourist confidence, and develop policy proposals to revive and elevate Hat Yai's preparedness for future disasters.
