CPF Launches Fundraiser to Buy Rehab Gear for Fire-Hit Hospital
CPF is holding a fundraising event from October 7–9 at its Silom tower to sell food products at special prices, with proceeds going to buy physical‑therapy equipment for Baan Phaew Hospital in Samut Sakorn, which was damaged by a fire last September. Shoppers say they appreciate the quality and prices, and feel good knowing their purchases help the hospital and patients. The campaign runs daily from 7 a.m. to 6 p.m. and is part of CPF’s broader effort to support disaster‑hit hospitals nationwide.
The fire at Baan Phaew Hospital in Samut Sakorn Province last September caused damage and created a need for medical equipment to continue patient care and rehabilitation. Consequently, Charoen Pokphand Foods (CPF) organized the campaign “Every Purchase Is a Power of Giving” from October 7–9, 2026 at C.P. Tower Silom, urging consumers to transform daily shopping into an additional force for sharing and social assistance. Inside the event, CPF displayed high-quality, clean, safe, internationally standard food products—ready-to-cook, ready-to-eat, snacks, soups, sauces and many other items—at special prices. Net proceeds after costs will be directed to buy physical therapy and rehabilitation equipment for Baan Phaew Hospital to support ongoing patient care and recovery. One participant said, “I normally buy these products anyway; the items on sale look good, match the description, and are attractively priced. Knowing that this purchase also helps Baan Phaew Hospital and its patients makes me feel even better.” Another voice from participants said, “These are things we usually buy and eat; learning that this purchase lets us do good at the same time makes ordinary shopping feel more meaningful.” The atmosphere inside the venue showed a steady flow of the public and Silom-area workers coming to select products continuously, reflecting how bringing a familiar activity like food shopping together with social contribution can be accessible to everyone. The “Every Purchase Is a Power of Giving” campaign continues CPF’s social good efforts by channeling aid to hospitals nationwide affected by disasters or in need of support, while giving consumers a chance to share. Those interested can join the campaign until October 9, 2026, from 7:00 a.m. to 6:00 p.m. at the first-floor hall of C.P. Tower Silom.