One Bangkok Campaign Generates 850 Million Baht, Awards Lexus EV
One Bangkok's 'Palette of the New Season' campaign with Lexus Thailand generated over 850 million baht in spending from August to September 2026. The grand prize, a Lexus RZ 350e Grand Luxury worth 2.99 million baht, was awarded to Ms. Lindaphut Phon-uan, while additional prizes included flights to Taipei and luxury hotel stays totaling over 8.9 million baht in value.
The One Bangkok Palette of the New Season campaign, running from August 1 to September 30, 2026, accumulated total spending exceeding 850 million baht and awarded a Lexus RZ 350e Grand Luxury electric vehicle valued at 2,990,000 baht to the lucky winner, Ms. Lindaphut Phon-uan, at One Bangkok on October 30, 2026. Throughout the campaign, members enjoyed exclusive shopping offers across fashion, lifestyle, IT, and gadget categories, as well as at participating restaurants, plus chances to win prizes worth over 8.9 million baht in total. Beyond the Lexus EV, prizes included round-trip Bangkok–Taipei air tickets for two from Starlux Airlines and accommodation packages from Andaz One Bangkok and InterContinental Khao Yai Resort, reflecting strong member engagement with the experiences offered by One Bangkok Retail throughout the season.