LEPAS Thailand Launches Elegance Rally, Debuts Care Service
LEPAS Thailand launched its first customer experience rally in Pattaya, showcasing 36 premium electric L6 vehicles and debuting comprehensive after-sales care service for Thai owners.
LEPAS Thailand held an exclusive 'Elegance on the Road Rally' on September 12–13, the brand's first customer journey experience. Thirty-six premium all-electric LEPAS L6 vehicles joined the trip with over 100 customers and companions traveling from Bangkok to Pattaya, Chon Buri province, to celebrate the first official vehicle handover in Thailand.
The event was designed around three core objectives to drive maximum customer satisfaction: • Strengthening warm relationships: Creating a tight-knit community that bonds the LEPAS Thailand team with the first group of real users. • Building long-term confidence through 'LEPAS Care': Announcing comprehensive after-sales service with proactive care, expert technicians, and spare parts readiness to give drivers confidence on every journey. • Offering special benefits and campaigns: Launching online activities for LEPAS L6 owners in Thailand to compete for major prizes including three international round-trip travel packages worth over 300,000 baht combined.
During the two-day, one-night journey, participants experienced the superior performance and comfort of the LEPAS L6 amid a carefully curated travel atmosphere. The trip began with sunrise at the Dawn To Dusk café, passed through the scenic Chao Phraya Expressway coastline views, and included seafood lunch at Mum Aroi restaurant.
Beyond the premium travel experience, the event reflected the brand's commitment to sustainable community growth through a CSR activity where staff and customers assembled bicycles to donate to Pattaya Child Welfare Foundation. A highlight was the appearance of Argos, an intelligent robotic dog from AIMOGA—a cutting-edge innovation from Chery Group—that ran, demonstrated capabilities, and entertained guests before a gala dinner at Khram Ballroom in Meliá Pattaya, followed by award presentations and open discussions.
LEPAS Thailand reaffirmed its commitment to nurturing customer relationships through quality vehicles, cutting-edge innovation, and attentive after-sales service, positioning itself as a true leader in elegant driving experiences for Thai consumers.