Mr. D.I.Y. and Thai Red Cross Launch Charity LINE Stickers
Mr. D.I.Y. and Thai Red Cross launched a charity LINE sticker series featuring mascots Pandee and Noo Daeng, with proceeds from 35-baht downloads supporting the National Blood Centre through December.
Bangkok, September 9, 2025 – Mr. D.I.Y. Holding (Thailand) Public Company Limited, a leader in home décor and lifestyle retail, is celebrating its 10th anniversary by partnering with the National Blood Centre of the Thai Red Cross Society to launch the LINE Sticker series Pandee x Noo Daeng. The 16-design collection encourages all Thais to share the power of giving through stickers available for download at 35 baht from September 9 to December 9, 2025 on the LINE app. Revenue from sticker sales, after platform fees, will support the National Blood Centre's operations.
Anuphap Kongmalay, Marketing Executive Vice President at Mr. D.I.Y. Holding (Thailand) Public Company Limited, stated: "Over 10 years, Mr. D.I.Y. has grown alongside Thai people. We believe being part of society means not only delivering quality products for daily life but also creating good and sharing opportunities with those around us. For over 7 years, Mr. D.I.Y. has partnered with the Thai Red Cross Society. For our 10th anniversary, we wanted to invite Thais to join us in spreading the power of giving through the Pandee x Noo Daeng LINE Stickers, which blend the charm of Pandee, Mr. D.I.Y.'s mascot, with Noo Daeng, the National Blood Centre's mascot. Every download supports the National Blood Centre's mission, reflecting our Mr. D.I.Y. Cares commitment, which has operated for over 8 years to create lasting value for Thai society."
Piyanun Khomkhrop, Assistant Director of Blood Procurement and Corporate Image at the National Blood Centre of the Thai Red Cross Society, added: "On behalf of the National Blood Centre, we thank Mr. D.I.Y. for recognizing the importance of blood donation in saving lives. This campaign not only raises funds to support our operations but also promotes the spirit of giving. Revenue from supporters will be used for various National Blood Centre programs to continue serving patients across Thailand."
Download the Pandee x Noo Daeng LINE Sticker series—all 16 designs—for 35 baht from September 9 to December 9, 2025 on the LINE app. Access via https://bit.ly/PandeexNooDaengStickers or scan the QR code. Revenue after platform fees supports the National Blood Centre of the Thai Red Cross Society. Follow Mr. D.I.Y. on Facebook @mrdiyTH, Instagram @mrdiy.thailand, TikTok @mrdiy.thailand, LINE @mrdiythailand, LinkedIn MR.DIY Thailand, and YouTube MR DIY Thailand.