TAT, Weibo Partner to Boost Thailand-China Tourism
Thailand's tourism authority is partnering with Chinese social platform Weibo to attract more Chinese travelers through creator partnerships, digital payments, and Chinese-language services.
TAT welcomed a Weibo delegation to its Bangkok headquarters to advance Thailand–China tourism cooperation. Discussions focused on creator engagement, premium travel, festival promotion, trusted tourism information, digital payments and Chinese-language services. Both sides also explored establishing the Weibo Gala as an annual event in Thailand following its successful 2026 edition.