Oishi Celebrates 27 Years With Second Dish for Just 27 Baht
Oishi celebrates its 27th anniversary on September 9 with a promotion offering a second buffet plate or dish for just 27 baht at 165 locations, with all proceeds donated to charity through the company's 'Give' program.
Oishi is celebrating its 27th anniversary on September 9, 2025, with a special promotion offering a second buffet plate or a la carte dish for just 27 baht at 165 participating locations. Oishi Holding Company launched the 'Oishi 9.9' campaign to transform the company's anniversary from a day of receiving congratulations into a day of giving back to society.
The promotion features two options: 'Buffet—Share With Someone,' where a second person pays only 27 baht for buffet packages at participating outlets including Oishi Grand, Oishi Eatery, Oishi Buffet, Nikuya, and Shabu Shi (limited to 99 redemptions per branch); and 'A La Carte—Share Another Dish,' offering a second dish at the same price for qualifying main courses at Oishi Ramen, Kakashi, and Oishi Bistro locations (also limited to 99 redemptions per branch). All proceeds from the 27-baht charges will be donated to charitable organizations through the 'Give' program to support the community.
Sassai Tangdechahirun, managing director of Oishi Holding Company, stated that over 27 years the company has grown through customer support and trust. She explained that the anniversary initiative reimagines Oishi's milestone as an opportunity for everyone to give back and share happiness with society. The campaign reflects Oishi's commitment to social marketing by connecting commercial activities with concrete social value creation, aiming to sustain mutual growth between Oishi, customers, and the broader community.
