Thai Artists Sign Two-Year Business Deal With Chinese Media Group
Thai entertainers Ama Taw and Tae Nathaporn signed a two-year representation deal with a Chinese media group to expand business opportunities and facilitate brand collaboration between Thai and Chinese markets.
Thai Chiang Rai Group, along with its affiliated media outlets Thailand Headlines, the magazine @ManGu, Black Gold Entertainment, and Thailand Entertainment Headlines, hosted an event titled "Under One Moon: Love Without Borders" at KingSquare Community Mall in Bangkok to celebrate the Mid-Autumn Festival with entertainer Ama Taw.
The event brought together prominent guests, artists, business people, and Thai-Chinese media representatives to sign a two-year business representation agreement with entertainers Ama Taw (Usa Saemkham) and Tae Nathaporn (Nathaporn Prapaporn).
The partnership merges Thai artists' influence, Chinese media's communication capabilities, and Thai-Chinese business resources to increase business awareness and opportunities for the artists, enable Chinese brands to reach the Thai market, and support quality Thai brands in entering the Chinese market. The agreement between Ama Taw, Tae Nathaporn, and Thai Chiang Rai Group combines culture, artists, brands, and business resources creatively, with hopes that all parties will fully leverage their strengths to achieve tangible results in cultural promotion, brand collaboration, and cultural and tourism exchange while building new friendship between Thai and Chinese people.
The business representation signing ceremony was witnessed by Dr. Phanthapim Sukdi Aroonee, Krida Srisomwongse, Bunyong Yongcharoen, and Li Ingmin, director of the Chinese News Agency office in Thailand. Beyond signing and exchanging the business representation agreement, Ama Taw and Tae Nathaporn touched an LED screen together as a symbol of officially beginning their cooperation and laying the foundation for future business representation and brand collaboration.
Ama Taw and Tae Nathaporn shared their feelings about participating in the Mid-Autumn Festival celebration with honored guests, whose presence added warmth to the event, centered on family love and togetherness.
The event not only brought the Mid-Autumn Festival culture of togetherness as a thread connecting people's relationships but also blended cultural exchange with the artists' business collaboration in a warm celebratory atmosphere.
Thai Chiang Rai Group will use this partnership agreement as a starting point for cooperation with both artists to explore opportunities in cultural promotion, brand collaboration, and business resource connection, while infusing new energy into cultural exchange and friendship between Thai and Chinese people.
