Thailand Launches Plan to Expand Startups Globally
Thailand's National Innovation Agency launched a programme to help 30 startups in AI, IoT, and climate tech expand globally through funding, mentorship, and business partnerships with major companies like Thai Post and PTT Gas.
On August 18, Dr. Krichpaka Boonfeung, director of the National Innovation Agency under the Ministry of Higher Education, Science, Research and Innovation, announced the Startup Thailand: Global Startup Hub 2026 programme. The agency will provide comprehensive startup support through four main mechanisms: GROOM (preparation), GRANT (funding), GROWTH (expansion), and GLOBAL (international scale). The strategy focuses on creating a global startup hub to help businesses scale sustainably into international markets, emphasizing the importance of understanding foreign business ecosystems, regulations, and finding large-organization partners to mentor and promote innovation solutions both domestically and abroad.
This year, the NIA prioritizes startups in high-potential technology sectors including AI, IoT, semiconductors, EV and mobility, energy technology, and climate tech and sustainability. Thirty companies have joined the programme, supported by a comprehensive platform, intensive workshops, and company-specific consulting. The core initiative is business matching, enabling proof-of-concept testing with national organizations. Over 60 business pairings have been discussed this year, with several already underway—including collaborations between Sampathai Pibul Company with startup Alive Loop, Thai Post with startups Scamtify, Klola, and Bot and Life, and PTT Gas Group with Nisha Carbon and Simply.
Dr. Krichpaka noted that private-sector investment in startups far exceeds the government's research and development budget of approximately 19 billion baht, making business matching a gateway to significant funding sources. Next year, the NIA plans to engage major listed companies to propose challenges for startups to solve while expanding into 12 foreign markets: six ASEAN countries (Indonesia, Laos, Malaysia, Philippines, Singapore, Vietnam), three Asian markets (Japan, China including Shenzhen and Hong Kong, and Taiwan), Saudi Arabia in the Middle East, and the United States and African regions for agricultural technology opportunities. International expansion will be coordinated through the Foreign Ministry to ensure company safety.